For the few remaining skeptics who read the phrase 'intangible asset finance' as a joke without a punch line, consider this. In the Friday 8 January issue of the Financial Times, Gillian Tett noted that in recent months,
“some of the brightest minds at Moody’s rating agency have been mulling a fascinating question: should they introduce a formal rating of ‘social cohesion’ in sovereign debt indices, when they judge whether a government is likely to default on its debt—or not?”
In other words, if pressed for cash, does a country have enough political and social ‘cohesion’ to make truly tough choices—cutting services or raising taxes—without fomenting revolution? And how do you characterize that risk in a spreadsheet? Hardly a laughing matter, these intangibles, no?
Dearest Reader: If the above is winning you over, consider joining the Society and helping us create a rational framework around these critical intangible asset issues. Learn more about us at www.iafinance.org.
MISSION INTANGIBLE
MISSION:INTANGIBLE, the blog of the Intangible Asset Finance Society, offers critical comments on intangible asset, corporate reputation, and finance; supplemented by quantitative reputation metrics. Intangible assets include business processes, patents, trademarks; reputations for ethics and integrity; quality, safety, sustainability, security, and resilience; and comprise 70% of the average company's value.
MISSION:INTANGIBLE is a registered trademark of the Intangible Asset Finance Society.
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