MISSION INTANGIBLE

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MISSION:INTANGIBLE, the blog of the Intangible Asset Finance Society, offers critical comments on intangible asset, corporate reputation, and finance; supplemented by quantitative reputation metrics. Intangible assets include business processes, patents, trademarks; reputations for ethics and integrity; quality, safety, sustainability, security, and resilience; and comprise 70% of the average company's value. MISSION:INTANGIBLE is a registered trademark of the Intangible Asset Finance Society.

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RepuStars 2010 Nov 15

C. HUYGENS - Monday, November 15, 2010

Weekly Reputation Index Metrics


At the close of trading 11 November 2010, the RepuStars and Repustars-II Composite Indices stood at 131.44 and 143.59, respectively. Over the past four weeks, the former Index has increased by 6.12%, while the latter has increased by 4.27%. The benchmark S&P500 Composite Index stood at 102.31 (rebased to 7 Jan 2005) and has increased over the past four weeks by 3.38%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 47.62% and 70.71% respectively; the S&P 500 Composite Index has gained 30.24%. Over the trailing twelve months, The RepuStars II Composite Index has gained 28%; the S&P500 Composite Index has gained 11%. Other interval changes in the magnitude of the indices are shown below. 


The RepuStars™ family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index.

The 36-month trailing beta of the Repustars II index is 1.15. The alpha is positive.

The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

REPUSTARS is a registration-pending trademark used under license.

RepuStars 2010 Nov 08

C. HUYGENS - Monday, November 08, 2010

Weekly Reputation Index Metrics


At the close of trading 4 November 2010, the RepuStars and Repustars-II Composite Indices stood at 132.29 and 142.10, respectively. Over the past four weeks, the former Index has increased by 9.64%, while the latter has increased by 5.89%. The benchmark S&P500 Composite Index stood at 102.94 (rebased to 7 Jan 2005) and has increased over the past four weeks by 7.00%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 48.58% and 68.94% respectively; the S&P 500 Composite Index has gained 31.04%. Over the trailing twelve months, The RepuStars II Composite Index has gained 30%; the S&P500 Composite Index has gained 14%. Other interval changes in the magnitude of the indices are shown below. 


The RepuStars™ family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index.

The 36-month trailing beta of the Repustars II index is 0.73. The alpha is positive.

The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

REPUSTARS is a registration-pending trademark used under license.

RepuStars 2010 Nov 01

C. HUYGENS - Monday, November 01, 2010

Weekly Reputation Index Metrics


At the close of trading 28 October 2010, the RepuStars and Repustars-II Composite Indices stood at 126.55 and 138.68, respectively. Over the past four weeks, the former Index has increased by 4.59%, while the latter has increased by 4.62%. The benchmark S&P500 Composite Index stood at 99.80 (rebased to 7 Jan 2005) and has increased over the past four weeks by 3.73%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 42.13% and 64.87% respectively; the S&P 500 Composite Index has gained 27.04%. Over the trailing twelve months, The RepuStars II Composite Index has gained 30%; the S&P500 Composite Index has gained 14%. Other interval changes in the magnitude of the indices are shown below. 


The RepuStars™ family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index.

The 36-month trailing beta of the Repustars II index is 1.14. The alpha is positive.

The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

REPUSTARS is a registration-pending trademark used under license.

RepuStars 2010 Oct 25

C. HUYGENS - Monday, October 25, 2010

Weekly Reputation Index Metrics


At the close of trading 21 October 2010, the RepuStars and Repustars-II Composite Indices stood at 124.51 and 137.90, respectively. Over the past four weeks, the former Index has increased by 5.22%, while the latter has increased by 5.75%. The benchmark S&P500 Composite Index stood at 99.50 (rebased to 7 Jan 2005) and has increased over the past four weeks by 4.93%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 39.83% and 63.95% respectively; the S&P 500 Composite Index has gained 26.66%. Over the trailing twelve months, The RepuStars II Composite Index has gained 24%; the S&P500 Composite Index has gained 10%. Other interval changes in the magnitude of the indices are shown below. 


The RepuStars™ family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index.

The 36-month trailing beta of the Repustars II index is 1.13. The alpha is positive.

The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

REPUSTARS is a registration-pending trademark used under license.

RepuStars 2010 Oct 18

C. HUYGENS - Monday, October 18, 2010

Weekly Reputation Index Metrics


At the close of trading 14 October 2010, the RepuStars and Repustars-II Composite Indices stood at 123.86 and 137.71, respectively. Over the past four weeks, the former Index has increased by 4.59%, while the latter has increased by 6.47%. The benchmark S&P500 Composite Index stood at 98.96 (rebased to 7 Jan 2005) and has increased over the past four weeks by 4.37%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 39.11% and 63.72% respectively; the S&P 500 Composite Index has gained 25.97%. Other interval changes in the magnitude of the indices are shown below. 


The RepuStars™ family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index.

The 36-month trailing beta of the Repustars II index is 1.28. The alpha is positive.

The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

REPUSTARS is a registration-pending trademark used under license.

RepuStars 2010 Oct 11

C. HUYGENS - Monday, October 11, 2010

Weekly Reputation Index Metrics


At the close of trading 7 October 2010, the RepuStars and Repustars-II Composite Indices stood at 120.67 and 134.19, respectively. Over the past four weeks, the former Index has increased by 3.73%, while the latter has increased by 6.25%. The benchmark S&P500 Composite Index stood at 97.63 (rebased to 7 Jan 2005) and has increased over the past four weeks by 4.88%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 35.52% and 59.54% respectively; the S&P 500 Composite Index has gained 24.28%. Other interval changes in the magnitude of the indices are shown below. 


The RepuStars™ family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index.

The 36-month trailing beta of the Repustars II index is 1.28. The alpha is positive.

The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

REPUSTARS is a registration-pending trademark used under license.

RepuStars 2010 Oct 04

C. HUYGENS - Monday, October 04, 2010

Weekly Reputation Index Metrics


At the close of trading 30 September 2010, the RepuStars™ and Repustars-II Composite Indices stood at 121.00 and 132.56, respectively. Over the past four weeks, the former Index has increased by 5.22%, while the latter has increased by 6.99%. The benchmark S&P500 Composite Index stood at 96.21 (rebased to 7 Jan 2005) and has increased over the past four weeks by 4.69%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 35.89% and 57.60% respectively; the S&P 500 Composite Index has gained 22.47%. Other interval changes in the magnitude of the indices are shown below.

    

The RepuStars family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index. The 36-month trailing beta of the Repustars II index is 1.28. The alpha is positive.

The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

REPUSTARS is a registration-pending trademark used under license.

RepuStars 2010 Sep 27

Nir Kossovsky - Monday, September 27, 2010

Weekly Reputation Index Metrics


At the close of trading 23 September 2010, the RepuStars and Repustars-II Composite Indices stood at 118.33 and 130.40, respectively. Over the past four weeks, the former Index has increased by 7.50%, while the latter has increased by 9.79%. The benchmark S&P500 Composite Index stood at 94.83 (rebased to 7 Jan 2005) and has increased over the past four weeks by 7.41%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 32.90% and 55.03% respectively; the S&P 500 Composite Index has gained 20.72%. Other interval changes in the magnitude of the indices are shown below.

    

The RepuStars family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index. The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage. At the very least, read our current (Fall 2010) Newsletter and learn more about us.
3. Join our community on Linked-In and stay in the information flow. 

RepuStars 2010 Sep 20

Nir Kossovsky - Monday, September 20, 2010

Weekly Reputation Index Metrics


At the close of trading 16 September 2010, the RepuStars and Repustars-II Composite Indices stood at 118.43 and 129.34, respectively. Over the past four weeks, the former Index has increased by 5.21%, while the latter has increased by 6.11%. The benchmark S&P500 Composite Index stood at 94.81 (rebased to 7 Jan 2005) and has increased over the past four weeks by 4.56%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 33.00% and 53.77% respectively; the S&P 500 Composite Index has gained 20.70%. Other interval changes in the magnitude of the indices are shown below.

    

The RepuStars family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index. The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

RepuStars 2010 Sep 13

Nir Kossovsky - Monday, September 13, 2010

Weekly Reputation Index Metrics


At the close of trading 9 September 2010, the RepuStars and Repustars-II Composite Indices stood at 116.33 and 126.3, respectively. Over the past four weeks, the former Index has increased by 4.43%, while the latter has increased by 4.52%. The benchmark S&P500 Composite Index stood at 93.09 (rebased to 7 Jan 2005) and has increased over the past four weeks by 1.90%.

Since January 2009, the RepuStars and RepuStars-II Composite Indices have gained 30.64% and 50.15% respectively; the S&P 500 Composite Index has gained 18.50%. Other interval changes in the magnitude of the indices are shown below.

   

The RepuStars family of composite indices reflect the added value of reputation resilience. The RepuStars Composite Index comprises the two firms in each of 20 major sectors with the greatest periodic rise in their Steel City Re Corporate Reputation Index ranking sampled from the large cap segment of the U.S. equities market. Eligibility requirements are market capitalization >$3.5B, share price >$5.0, and reputation ranking between the 25th and 85th percentile. The RepuStars-II Composite Index selection criteria include market fundamentals. The benchmark metric is the S&P500 Composite Index. The Repustars indices are reconstituted biannually in the first weeks of January and July. Click here for additional information on the indices.

Reputation, Risk and Finance

Reputation management through superior control of a company's intangible assets may be one of the best paths to value creation today. If it is not on your agenda, perhaps it should be. Here are several things you can do right now to start creating value for your organization:

1. Become better informed. Participate in our regular Mission Intangible Monthly Briefings held on the first Friday of every month or read the book, Mission: Intangible. Managing risk and reputation to create enterprise value, available at the IAFS Store or other leading online book retailers
2. Become a member of the Intangible Asset Finance Society and engage.
3. Join our community on Linked-In and stay in the information flow. 

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