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MISSION:INTANGIBLE, the blog of the Intangible Asset Finance Society, offers critical comments on intangible asset, corporate reputation, and finance; supplemented by quantitative reputation metrics. Intangible assets include business processes, patents, trademarks; reputations for ethics and integrity; quality, safety, sustainability, security, and resilience; and comprise 70% of the average company's value. MISSION:INTANGIBLE is a registered trademark of the Intangible Asset Finance Society.

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Reputation Value: School district edition

C. HUYGENS - Thursday, March 20, 2014
In the area of reputation risk arising from a failure in governance, controls and risk management in the public sector, a notable example was the public university in Happy Valley, Pennsylvania -- the Pennsylvania State University. Another notable example, discussed only yesterday, was the State of Illinois. Today, a school district in Texas. The Beaumont Independent School District (“BISD”) in Texas is in crisis.

Common to all: An operational crisis involving ethics, safety, or security; failure in governance and controls, and a long history of signs and symptoms that arguably were willfully ignored.

The Texas Education Agency has issued a 12-page report damning its finances, amidst reports that it paid one electrician $382,940 for materials that only cost $39,490, and that two senior officials may have embezzled $4 million...This is a classic reputation crisis, as the bad press is an outcome of underlying problems of governance and sustainability.

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